The Public Relations Manager is responsible for supporting the development, execution and coordination of public relations and corporate communication activities for Tivity Health.
Essential Job Responsibilities:
Strategically cultivate and maintain positive relationships with media representatives, news outlets, and other external audience groups and work to promote news coverage and stories in all mediums (TV, print, radio, social, digital.
Coordinate with marketing, business development, operations team, and leadership team on PR deliverables.
Identify, secure and manage speaking opportunities for Tivity Health executive team and other thought leaders throughout the organization. Develop speaking engagement briefings, proposals and related content.
Maintain comprehensive corporate communications calendar, tracking all activities related to executive positioning, brand development, media relations and product PR.
Support corporate responsibility programs and events through content development, media outreach and strategic planning. Support for CEO positioning plan through content development, event support, research, etc.
Ongoing corporate content development, including blog posts, social media assets, press releases, op/eds for Tivity Health, CEO and other ELT members.